Born and raised in Austin, Texas, Rianna is proud to be a 5th generation Austinite. After graduating Magna Cum Laude from St. Edward’s University with a degree in Business, she began her career in 2004. Between growing up in the real estate industry and designing and renovating properties in Pemberton Heights and on Lake Austin, she has cultivated a detailed understanding of the Austin real estate market.
In 2018 Rianna ventured into residential lending with her husband, Justin Boyd, and together they founded JB Mortgage Group, a residential mortgage lending company serving families across Texas.
As the Director of Sales & Marketing at JB Mortgage Group, Rianna has created a sales and marketing team that is highly regarded and considered the go-to resource for lending and real estate in Austin.
Since 2018, she has taken a lead role in tripling the company’s funded loan volume and becoming one of the most trusted lenders in the Austin area, finishing 2020 with over $100M in closings.
In 2020 Rianna founded Originator Accelerator, a consulting firm that assists lending companies across the country in creating outside sales divisions with a focus on supporting real estate agent affiliates.
Justin and Rianna, together with their twelve-year-old daughters, Areia & Giada, are involved in many philanthropic efforts through their foundation. Rianna loves teaching her daughters about giving back by contributing time and resources to organizations such as The Center for Child Protection, The Foundation for Tomorrow, Eanes Education Foundation, KLRU’s Friends of ACL, Recovery Austin, and Creciendo Juntos, a non-profit that supports underprivileged children and families in Costa Rica.
Her mission is to help young women gain the confidence, skills, and resources they need to gain financial independence and become entrepreneurs in their own right.
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